Tag: lead capture

Get more, higher quality leads by strategic niche marketing

Trying to be all things to all people is one of the biggest mistakes many business owners make.
This means when it comes to promoting or marketing your services, the blanket approach is often used which is a costly mistake to make in terms of both money and time.
How many times do you just refer people [...]

Adopt A Multi-Vehicle Approach In Your Marketing

Once you have your lead generation process really nailed down in your business it’s essential that your time (or people on your team!) is then freed up to go out there and promote, promote, promote your business.
I love getting my clients to think really creatively about how they could do this. What’s their preferred marketing [...]

A Lesson In Customer Service – Not!

After picking up my daughters from school yesterday, I headed off to a well known printing company so get some samples, price lists etc for a client that I’m meeting today (you see I go that extra mile!) and I couldn’t believe the fundamental, very basic mistakes this company was making.
Now I know that my [...]